Everyone wishes to keep their community engaged. But gradually, this becomes quite a challenge. With time, interests wane off and people become less active than the initial days. To solve this, it is important that community members leverage the ideas that their members have to bring in freshness.
Looking at the problem statement in a structured manner helps to properly diagnose why engagement decreased. Much like any application domain, diagnosing the problems is the key to improvement.
Diagnosing The Engagement Problem
The pedestal of diagnosing the problem seeps in through introspection and careful analysis. A top-level clarity is needed to understand the plausible reasons why people aren't visiting your community, or why they are part of the community at all? Think over and top about the possible scenarios that may be contributing to these two and one may come up with various problems to diagnose.
Audience Doesn't Visit Your Community
This is the most redundant problem. On the basis of priority suggested by leading Community Expert, Richard Millington, they can be broken down into 4 prioritized groups :
Enquire people about the challenges they face and check if this matches the discussions and activities taking place in the community today. Keep your community engagement centered around trending topics makes it much more relevant.
Clearly analyzing and figuring out a unique niche you can dominate is the key here. This can also be diagnosed by asking your audience what other communities' members participate in today.
These being the fundamental problems. We will talk about the diagnosis in the next blog post.
Deploy customised features on top of chat and feed in 15 minutes using LikeMinds SDK.
Let's start!Deploy customised features on top of chat and feed in 15 minutes using LikeMinds SDK.
Let's start!Everyone wishes to keep their community engaged. But gradually, this becomes quite a challenge. With time, interests wane off and people become less active than the initial days. To solve this, it is important that community members leverage the ideas that their members have to bring in freshness.
Looking at the problem statement in a structured manner helps to properly diagnose why engagement decreased. Much like any application domain, diagnosing the problems is the key to improvement.
Diagnosing The Engagement Problem
The pedestal of diagnosing the problem seeps in through introspection and careful analysis. A top-level clarity is needed to understand the plausible reasons why people aren't visiting your community, or why they are part of the community at all? Think over and top about the possible scenarios that may be contributing to these two and one may come up with various problems to diagnose.
Audience Doesn't Visit Your Community
This is the most redundant problem. On the basis of priority suggested by leading Community Expert, Richard Millington, they can be broken down into 4 prioritized groups :
Enquire people about the challenges they face and check if this matches the discussions and activities taking place in the community today. Keep your community engagement centered around trending topics makes it much more relevant.
Clearly analyzing and figuring out a unique niche you can dominate is the key here. This can also be diagnosed by asking your audience what other communities' members participate in today.
These being the fundamental problems. We will talk about the diagnosis in the next blog post.
Deploy customised features on top of chat and feed in 15 minutes using LikeMinds SDK.
Let's start!